Ready for Winter?

Jennifer Fairfield • Dec 20, 2021

4 Tips for Selling Your Home in Winter

While the housing market tends to slow down as the weather cools, winter can be a great time to show off the charm of your house! Read on for 4 ways to make your house shine through the holidays and beyond.


  • Keep it Cozy – use throw blankets and pillows in the living room, thick comforters in the bedrooms, and touches of seasonal (not holiday) décor to make your home a cozy environment. If you have a fireplace, get it going for showings and listing photos. Set up a Keurig station with hot cocoa or peppermint tea in the kitchen so potential buyers can experience the magic of the season as they explore your home.
  • Check the Lights – the temperature of lights, how warm or cool the color is, has a big impact on how a potential buyer perceives your home. Use plenty of warm lighting inside the home and make sure all exterior lights are on and working. If you choose to add holiday lighting, keep it simple and tasteful so it doesn’t distract from the home itself.
  • Clear the Snow – make sure the driveway and all walkways are clear of snow. Use salt to melt ice and provide extra traction for guests touring your home. If you have outbuildings, ensure there is a clear path from the house to each outbuilding. Not only will this enhance your visitor’s experience, but it will help prevent accidents on your property too!
  • Keep it Clean – snow and mud on boots can be a real hassle during the winter months. Try adding oversized doormats both inside and outside of each entrance to your home. Some sellers ask visitors to remove their shoes before entering. If you do this, consider providing house slippers for guests as they tour your home. An obvious coat rack near the main entrance is a nice touch as well.


Winter can be a great time for home sales. Allow prospective buyers to connect emotionally with your home and all the joys of the winter season and watch your home sell quickly!

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